GetResponse Conversion Funnel: How It Works

Are you looking to build high-converting funnels to sell your products and services?

If you want to learn how the system works, this guide will help you.

You will also learn to use conversion funnels to sell your products, such as digital or from your e-commerce store.

Getresponse is an all-in-one marketing tool such as email marketing, sales funnel, webinar funnel, AI software and more. It is more than just an email marketing tool.

With Getresponse sales funnel software, you don’t need to pay for multiple tools to run your business smoothly.

 It comes with unique pre-design templates, so you don’t need to start from scratch, and it is super easy to set up without requiring any coding experience.

GetResponse sales and lead funnel features help you build and grow your online business.

What is the Getresponse Conversion Funnel?

A Conversion Funnel, or Autofunnel, is a term in eCommerce that explains the different stages in a buyer’s journey that lead to a purchase.

The Conversion Funnels feature is available in all Getresponse free accounts for the first 30 days and all paid plans starting from $15 monthly.

You can join for free to start building your funnels now

Automated is a step-by-step system to build high-converting landing pages, generate leads, send automated emails to leads, sell your products, recover abandoned orders, and make money.

Traffic—funnel—lead—send automated email—promote the product in the email—generate sales.

 Let’s take a look at how the conversion funnels work.

How do Getresponse Conversion Funnels work?

getresponse funnel builder

NOTE: GetResponse Conversion Funnels, previously known as Autofunnel.

Step 1: Getting Traffic

The first step is getting targeted traffic. There are many ways to generate traffic to your funnel. Thanks for the GetResponse; it has one of the most powerful traffic generation tools you can find inside your account.

Getresponse Traffic Generation Tools

Set up Facebook Ads

Getresponse provides a tool to help you set up your Facebook and Instagram Ads inside your account to drive quality traffic to your landing pages or funnels without any additional cost.

Then, set up your budget and add ad content. It only takes a few minutes to set up inside your account and only requires determining your target group.

After setting up your ads, monitor your FB campaigns and optimise them for the best performance.

Social Ads

Create a social ad with the Creator. You can use many ready-made templates tailored to your business to design and create gorgeous ad animations without stress from an app on your phone at no extra cost.

Now that you have created your ads, you can start getting traffic.

Send traffic to your High Converting Landing pages

With the Getresponse conversion Funnel, you can access pre-designed landing page templates optimised for conversion designed for your business.

The pre-designed templates are filled with ready-made content to customise to your taste.

Convert Your Visitors to Subscribers And Leads

To convert your visitors into subscribers, you need a form. There are different forms you can use with the landing pages.

Built-in web forms are built into your landing pages and automatically set up for your campaign.

Exit popups are great for getting more conversions from your sign-up pages. It captures the email addresses of visitors about to leave your page.

Exit popups are set up automatically for your landing pages. You can edit and customise the content.

Now that you are getting subscribers, you must understand how to convert them to customers and start nurturing them.

Here are the best ways to nurture your leads and turn them into your raving fans. Build strong relationships with your subscribers to prevent unsubscribes from your list.

How To Nurturing Your Leads

Setting Up Autoresponder

The best way to start is to send a welcoming email. You can set it up and forget it. Autoresponder is an easy way to send an automated email to your subscribers.

 Welcome your subscribers by sending emails immediately. Then, keep sending engaging content and automated emails to promote your offer and get them ready to buy.

Webinars – You can run both free and paid webinars for your audience. This is easy to set up with your pages and emails, so there is no need to pay again for third-party webinar software.

When nurturing your lead, sending content that can solve their problem or provide a solution is necessary.

Building a solid relationship with them is the best way to trust you and any product you recommend for them.

Promote your products and make them buy

The importance of conversion funnels to convert your customer into a buyer.

Getresponse provides a pre-design template that focuses on conversion. You only need to customise your sales page and order form templates to sell your products and services online.

But how do you sell your product in a store?

The good news is that you can design and customise your eCommerce store inside your Getresponse account.

Create Stores for your products.

You can automatically add and manage your physical and digital products and include them on the pages and emails inside your account.

It works with some eCommerce platforms, so you don’t need to worry about integration.

To integrate your store with other eCommerce platforms, inside your account, go to eCommerce integration to connect your store and shopping cart.

After connecting your shopping cart, then you can now import your products from any of the following platforms:

  • Etsy
  • Stripe
  •  Shopify
  •  BigCommerce
  • Magento
  •  WooCommerce
  •  PrestaShop.

Getresponse provides all the tools to get high conversion from your store and increase your sales, such as abandoned carts etc.

Let’s look at some features that can help you increase your sales. Abandon Order allows you to win the customer back if they don’t buy from the first email.

Sending Abandoned order emails

With the Abandoned order emails, you can easily convince people to complete the orders they left or abandoned behind by sending them perfectly timed emails.

Abandoned order emails are automated; you don’t need to worry about setting it up.

Retargeting ads –Another thing is that you can retarget your visitors if you can’t convert them via email. Not everyone will buy your product when they see it for the first time.

Retargeting them and seeing it on Facebook gives them more confidence that the product is worth trying.

The automatic Facebook Pixel integration helps you to retarget visitors using Facebook ads. Another benefit of ad retargeting is quickly scaling up your sales.

Get paid!

Before getting paid, you must connect your store with Payment processors. Luckily, there are many payment processors that you can find in Getresponse, such as:

  • Stripe
  • PayPal
  •  BlueSnap
  • PayU
  • Square
  • Qiwi
  • Yandex

It lets you sell your products and services on your GetResponse pages.

When people buy your product, the system will send automated order confirmation emails to the buyers in seconds.

This is how the Getresponse Conversion Funnels works. You can set up everything inside your account without paying for any tools.

Conversion Funnels Templates

You’ll get over 40 conversion-optimised Funnels with content written and designed by funnel experts to build contact lists, grow your business and sell your products and services.

Conversion Funnels Are Perfect For The Following Market:

  • Local businesses
  • eCommerce
  • eBook writers
  •  Coaches
  • Designers
  •  Photographers
  •  Event planners
  • And more

Funnel types for all your business goals

The Conversion Funnels tool lets you build all types of funnels for your business goals in any market to sell physical or digital products or monetise your expertise.

Below are the six types of conversion funnels you can build

  • Lead magnet funnel
  • List building funnel
  • Paid webinar funnel
  • Full sales funnel

Now that you understand how an auto funnel or converting funnel works, it is time to create one and test it

How To Create Converting Funnels Using Getresponse

I will explain how to create a sale funnel using Getresponse converting funnels. All users get access to the conversion funnel; even the basic plan can use it for 30 days to test it.

Step 1: Create a Getresponse Account

The first step is to join and create a Getresponse account. You can make a free account here and use the tool for 30 days without inputting your credit card.

If you already have an account, log in, and inside the dashboard, click on  MENU, click on Conversion funnel, and click on Create Conversion funnel.

Step 2: Select the conversion funnel

Getresponse  conversion funnel

After clicking on creating a funnel, it will prompt you to choose what you want your funnel to do.

getresponse funnel

Choose the best option that explains your funnel goal. This could be building a list, selling a product or promoting the webinar.

Then, choose any converting funnel and click on Create a funnel. On the popup page, enter the name of your funnel.

From the screen above, I choose to sell products as my goal and select Full Sales Funnel.

If your goal is to build a list, then choose build list, and if you want to promote a webinar, then choose webinar as your goal.

Whatever your goal, select the funnel and click on Create to create your converting funnel.

You will need to enter the name of the funnel. Then click on save and continue.

Then, it will ask you if you are ready to create your first store.

The GetResponse store is what holds your product inventory. It gives you everything you need to create your store or import products from an existing eCommerce platform.

Step 3: Create Your Store


Click on create a store, which will prompt you to another page to choose whether to create a Getresponse store or connect to an existing eCommerce store.

For example, if you have a Shopify store, you can connect it with the Getresponse and import your product.

It may also work with other e-commerce tools to sell physical products and increase sales.

Then, enter the name of your store if you want to create a new one using Getresponse.

getresponse tool

From the screen above, I choose Getresponse store, enter Beauty as my store name, and then click on Create a Store.

Also, choose the preferred currency.

Step 4: Add Product To Your Store

After clicking on create a store, it will prompt another page to add the product to your store and connect to the payment processor.

Under add the product to your store, click on Let’s do it.

Select the payment processor you prefer.

There are up to 5 payment processors Paypal, Stripe, PayU and Square

Now click on Let’s do it to add the product.

Step 5: Enter Product Details

The next step is to enter your product details. The product may be digital, such as an online ebook course, service or physical product.

After entering the product details, such as description, short description, and price, the next is to add an image for the products.

The product image is essential.

You will need to choose the list for your store. Although the system will automatically create a list for your funnel using the name of your store.

But you can change it if you prefer.

Step 6: Connect The Payment Processor

getresponse payment

Connect your store to any preferred payment processor now that your store is ready.

Click on any payment of your choice and connect it with the Getresponse account to receive payment.

They will not charge you for using a Conversion funnel or Autofunnel to sell your product, so it is free, unlike other email marketing tools.

You can connect your funnel with Paypal, stripe and others.

Once you connect the payment processor, click Save.

The next step is to design other pages of your conversion funnel. Here are other pages that need to be created:

  • Sign up page
  • Sales page
  •  Confirmation page

Step 7: Design Other Pages

To create other pages, such as the Sign-up page, Sales page and Confirmation page to sell your product, click on the name of your conversion funnel.

It will prompt a visual sales funnel with five different stages of conversion funnels.

Edit each stage to make them live.

Click on Create a Sign-up page to proceed. Visitors will add their email addresses to this page to enter your funnel.

More than 40 pre-design templates exist to sell products such as ebooks, online courses, webinars, etc.

After that, click on Create an Email button to create an Autoresponse email for the funnel. It is important to send the welcome email to the customers (Leads) who subscribe to your sign-up page.

Getresponse has hundreds of well-designed email templates you can choose from; you only need to edit them and add content.

The next is to create the sales page. Click on the bottom that says Create a sales page. This is a page where the entire visitor will see your product and read all its features to enable them to buy.

Once the sales page is live, the last step is to create a confirmation page.

Click on Create Confirmation page. The confirmation page is where visitors will download your product after purchasing it.

Don’t forget to click on enable at the bottom to make your sale funnel live.

Once this page is live, your conversion funnel is live, and you are ready to start making sales.

What next?

Start sending traffic to the sign-up page; the conversion funnel will work automatically.

Congrats, you made it.


What is the conversion funnel GetResponse?

The Getresponse conversion funnel lets you manage and develop online sales. The funnel will help you promote products online, gain new customers and increase conversions and sales.

Is GetResponse suitable for email marketing?

Getresponse is a simple email marketing tool with many features. It is one of the best tools for engaging your audience, generating leads and converting them into customers. You can sign up for a 30-day free trial to test its features.

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